Writing Without Bullshit with Josh Bernoff

Cut the Crap Josh Bernoff is on a mission to rid the world of bullshit in business writing. Since leaving his job as a Senior Vice President for Idea Development and Analyst at Forrester Research, where he worked for 20 years, Josh has been calling out bullshit in writing on an almost...

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How Data and People Will Transform an Industry

In this episode of #Substance, CEO Bryan Kramer is joined by the President and CEO of Neustar, Lisa Hook. In today’s hyper-connected world, Lisa Hook, a powerhouse leader at a global company stresses the importance of privacy, personalization, and shares how brands can be smarter with data. Lisa...

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automation

The Blurred Lines between Automation and Human Interaction

One of the top questions I consistently get asked is, “How do I scale my engagement across social?” Managing large social communities, or listening all the time, really is time-consuming, and we’ve developed all kinds of time-saving apps and software to help us automate the process. And herein...

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Success Through Perfectly Flawed Presentations with Tamsen Webster

It’s Not About Perfection Tamsen Webster is a messaging consultant that has been described as a master chef whose ingredients are words, stories, and emotions. Part “idea whisperer,” part message strategist, and part presentation coach, Tamsen helps organizations like Disney,...

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7 Ways that Human Experiences Win the Future Every Time

Humans are more connected than ever before…in a technological sense anyway. From the moment we wake up, we have a world of opportunity at our fingers tips. It’s exciting, but it’s not without its downfalls. Are we really connected? Aren’t we just reading words on a multitude of screens all...

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Creating a Digital Shift with Jonathan Becher, CDO at SAP

  This special episode of the Substance series is a follow-up with Jonathan Becher, Chief Digital Officer at SAP where we discuss what it means to create digital shifts today. The original in-depth and personal interview in 2014 revealed how Jonathan (at the time the Global CMO at SAP)...

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Staying Above the Noise With Carrie Morgan

Pausing For Conversions Top 1% influencer Carrie Morgan is a digital public relations professional who specializes in digital PR – the intersection of public relations, content marketing, social media and SEO. When she isn’t wrangling journalists, herding cats, and putting out...

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Context: The Killer of Confusion

Words are just words. Stories are just stories. But with context, concepts come alive. According to Dictionary.com, Context is “the circumstances that form the setting for an event, statement or idea, in terms by which it can be fully understood.” In other words, it’s not just about the...

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How Creating Content Got Me a Job on Broadway with Marc Ensign

Practice Makes Perfect Marc Ensign is a digital marketing strategist, keynote speaker, published author, and entrepreneur. He is on a mission to connect the world with those who want to change it by helping mission driven leaders build businesses that matter. Before all of this, he is a...

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