[powerpress] Joining us in Episode 18 of From the Author’s Point of View is Darrell Keezer, CEO and Founder of Candybox Marketing, and author of 37 Ways Your Website Died: And How to Resurrect It. With a strong background in business marketing, Darrell wanted to start...
It’s going to be one of the most interesting years ahead. There are disruptive marketing trends ahead and this list starts to build on the platform of sharing, something I’m very interested in and will be focusing even more on in 2015. I will focus on sharing...
Customers today demand more depth, emotion, and personality from companies. As a result, it seems every brand is trying to be more “human” these days, but few are getting it right. We proclaim “customers first,” change “we” to “you” on our corporate websites, and post...
Have you seen the More Cowbell sketch from Saturday Night Live? It’s more than just funny. Believe it or not, it’s a powerful metaphor for a successful work life. And it provides insight into the kind of people you need on your team, and what makes an effective team....
For more forward-thinking organizations, the social infrastructures of the future are already here — helping to foster collaboration, build trust and spark innovation among people engaged in social networking on a global scale. They are integrated with existing IT...
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