In the marketing world today, it seems like most of the discussion revolves around the “sales funnel.” You have to have a streamlined sales funnel in order to stay in business, the pundits may say. You need to develop ads around each stage of the...
All coaches, consultants, and entrepreneurs will tell you that sales calls are tough and unpredictable. The idea of picking up a phone and talking with a total stranger is frightening enough already. However, all you need to do is ensure you connect with your...
As your profession becomes increasingly crowded and competitive, it is paramount to create a competitive pricing structure. This is the first step toward attracting clients. Whether you are a life coach or business consultant, setting the price is always an uphill...
The coaching industry is growing dramatically; as more people are demanding skills to incorporate in building careers, relationships, marriages, or health purposes. The demand for individualized skills, knowledge, and abilities will continue to increase even in the...
Many people are worried that this is not the ideal time for opportunities of many types. The reality, however, is that there are still opportunities out there. We have started businesses in the middle of a recession. We have grown and thrived throughout pandemic...
We are living through some interesting times. Messages that were on-point in February are no longer relevant or even appropriate as we move forward. In the “great pause” to retain market share, profitability, and customer interest, it’s important not...
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