It’s easy to think that you have to lure any and all sorts of clients to your company. However, this can result to marketing Magnet marketing is about relationship marketing because it is only in this way that you will get to attract the clients that you actually need...
A typical ad agency or any other organization or brand usually has its own campaigns in mind. However, this often comes into friction with what clients or customers are looking for. As a result, a company’s marketing efforts becomes a complete waste of time for...
Search engine optimization or SEO is the goal of every individual, company, or organization aiming to stay on top. However, staying on top of the page is a real challenge when true SEO knowledge is scarce and when the rules seem to change every so often. One day, you...
Most companies and brands recognize the importance of making their customers their top priority. Some even make it a part of their trademark or tagline and openly claim to be customer-focused. However, making it a reality is another story. Because brands also want to...
Webinars are modern-day web versions of typical seminars in which a speaker is able to interact with an audience and learn from each other, live online. As such, they are great, highly flexible tools for sending messages across based on your various business goals....
Trial and error can beset any business organization especially when you are just starting out. But learning the most important principles to effective entrepreneurship can save you a lot of wasted time and effort. Christine Clifton’s “You Don’t Have to Shout to Stand...
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