Small Shift, Massive Outcome with Joseph Jaffe @jaffejuice

by Featured, Humanly Possible Podcast


In This Episode

  • Making the quick shift from in-person to live streaming
  • Learning to stop talking and just listen
  • Really connecting with the human being on the other side of the camera
  • Identifying the skills that make you unique
  • Understanding failure and rejection
  • Thinking big, whatever that is for you

Quotations From This Episode

“You don’t have to search for purpose… purpose finds you.” – .@jaffejuice

“When it gives you joy, how can it be wrong?” — .@jaffejuice

“What is risky for you may not be risky for me.” — .@jaffejuice   

“Time is our biggest friend and our worst enemy.” — .@jaffejuice   

“Is there really anything we can’t do if we set our mind to it?” — .@jaffejuice 

“Don’t look at the finger, look at where the finger is pointing.” — .@jaffejuice


Joseph Jaffe is an author, entrepreneur, and as of March 2020, the host of CoronaTV, a daily streaming interview-based show about hope, positivity and optimism and if there’s time left over a little bit of marketing! ( To date, he has done just under 200 interviews, including Seth Godin, James Rollins, Jamal Mashburn, Philip Kotlerand, and many more.

As a speaker, Joseph delivers a brilliant, high impact message with innovative and practical advice for movement towards growth. Jaffe has written 5 books including: Life After The 30-Second Spot, Join the Conversation, Flip the Funnel and Z.E.R.O. His latest book is Built to Suck: The Inevitable Demise of the Corporation and How to Save It? Visit to find out how you can suck less.

As a thought leader in the marketing and innovation space, he has worked with countless fortune 500 companies, as well as startups. Joseph currently serves as Admiral at the HMS Beagle, a strategic consultancy that helps its clients navigate the journey to survival because let’s face it; we’re all in the survival business nowadays! HMSB is Jaffe’s third startup venture, after Evol8tion and crayon.

In 2019, he joined West Virginia University’s Reed College of Media as an instructor in the Integrated Marketing Communications online graduate program.


Joseph’s Website Links

Joseph’s Social Media Links

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Summary Keywords

shift, outcome, listening, connecting, skills, failure, time, dream


Joseph Jaffe, Bryan Kramer