H2HChat

We live in Marketing channels are increasing exponentially. As we work to stay one step ahead of the technology curve, it is all too tempting to substitute “cool factor” for messaging. Then suddenly you’re marketing to devices rather than to your customer base with...

Social media marketing revolves around community. The success of any social media campaign is directly proportional to it’s reception by your community. It’s for this reason that super stars such as Lady Gaga have had such a seamless transition to social media...

Body Language accounts for over 50% of the way that we communicate. The more technology decreases the need for face-to-face communication the more we miss a vital component of the communication process. If you telework you know full well the feeling of almost being...

Technology has undeniably changed the nature of how we work. During our past #H2HChats we’ve discussed everything from exciting innovations in collaborative tools to the shifting expectations within the field of customer experience to the expanding role of data in...

The “traditional workplace” as we know it has vanished. These rapid changes are fueled by new technologies. They’re fueled by the mass adoption of social channels, the ubiquity of mobile, and the connectivity to devices. Today’s workers have a digital mindset. They...

The Sharing Economy is more than goods and services. It’s also about a flow of information. We turn to sites like Yelp and TripAdvisor to plan our vacations and nights on the town and use Amazon Reviews to decide between similar products. And yet even in this world of...

The availability of data is increasing exponentially. By 2019, global Internet traffic is expected to triple in size to 2 Zettabytes. That’s 2,000,000,000 terabytes a number that we can barely comprehend. Check out http://www.internetlivestats.com to get a closer...

We live in a world of information overload and marketers must now quickly learn to integrate data and analytics into their day-to-day activities in order to remain up to date. As consumer adoption of new devices and channels accelerates, it becomes harder and harder...

When we talk about the Sharing Economy it tends to be in David and Goliath terms. From the Kickstarter funding of Veronica Mars to Uber taking on the massive NYC Yellow Cab industry the corporation is always the faceless Goliath against the plucky little grassroots...